How price caps work: When a publisher submits or edits a website, the system finds the first matching tier (most restrictive first) based on their traffic and max(DA, DR). Their listed prices cannot exceed that tier's cap. Leave Max Price blank to allow unlimited pricing for that tier. Leave Traffic Max, Metrics Min, or Metrics Max blank to skip that condition.
Niche Multipliers (applied to recommended price only)
These multipliers adjust the recommended price suggestion shown to publishers in the wizard — they do not affect the cap.
Finance / Insurance: +20% ·
Legal: +18% ·
Crypto / Web3: +15% ·
Business: +10% ·
Technology / Health: +5%